雅思大作文7分范文及解析廣告給孩子造成壓力

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雙邊類大作文，社會類話題

There is an increasing amount of advertising directed at children which encourages them to buy goods such as toys and snacks. Many parents are worried that these advertisements put too much pressure on children, while some advertisements claim that they provide useful information to children. Discuss both views and give your opinion.

題目來源：2014年4月24日大陸雅思大作文

題目大意

現(xiàn)在有越來越多的廣告針對兒童，這些廣告會鼓勵孩子門買一些玩具或者零食這樣的東西。很多父母擔(dān)心這些廣告對孩子造成了太多壓力，而廣告商卻認為他們給孩子提供了很多有用的信息。討論雙方并給出自己的觀點。

寫作思路解析

此題目為討論類，題目雙方都得討論到，如果只討論一方， TR會減分。從父母的角度考慮，主要是擔(dān)心孩子受到廣告的影響，纏著他們買一些沒有用處的東西，造成家庭經(jīng)濟負擔(dān)；其次，很多關(guān)于快餐以及零食的廣告請一些電影明星代言， 會造成孩子依賴快餐，變得肥胖。從商家角度考慮， 他們認為廣告是營銷的一種正常手段，而且還能夠給孩子提供一些有用的信息。

高分寫作示范

Over the years, there has been a dramatic increase in the number of ads targeting children because the advertisers are aware that kids are the center of nuclear families. As a result, many parents are worried about this phenomenon. However, some advertisers claim that they provide beneficial information to children.

Admittedly, in sensitive areas such as the toy industry, some censorship should be there to limit childrens access to excessive advertisement as children under a certain age lack abilities to make wise judgment as to what they really want. They are attracted by colourful pictures on advertisement and swayed by misleading information. So they pester their parents to buy those things and this can upset the budget of many families. Even the advertisements of fast foods are detrimental to children. This is because children tend to believe that the slim model eats the food he/she endorses and is still so fit. Some of them even believe that eating such food will help them acquire the shape of the model.

On the other hand, advertisements provide necessary information to the children. For instance, the advert of Colgate toothpaste, which tells us to brush our teeth twice daily, is good for children. Then there are some ads about learning applications, which help children to improve their academic score and learn their subjects with better illustrations. Moreover, some advertisements also highlight the importance of saving water and electricity, keeping our surroundings clean and planting trees. Children are motivated by these ads and try to follow them.

To conclude, it is imperative that regulations be imposed on advertisers which make false claims. However, advertisement is indispensable in this highly competitive market and produces much more positive effects than negative ones to the society as a whole.

相關(guān)詞匯和語法結(jié)構(gòu)

Target 以。。。為目標

Nuclear family 核心家庭

Sensitive 敏感的

Excessive 過多的

Pester 糾纏

Detrimental 有害的

Slim 苗條的

Imperative 必要的；不可避免的

Indispensable 不可缺少的

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